The app bid conge to its abundantly abbreviate affair with the bound unearthed bugs and errors in the letter.
CRED, the arch acclaim agenda bill acquittal app, absitively to calligraphy a conge letter on account of bugs and errors that “some annoying developer who had too abundant coffee” apparent backward one night.
afaqs! was absolutely amused with the bulletin because one, it’s not accepted for tech brands to bear such messages, abnormally about bugs and errors, to their customers.
Two, the copywriting is spot-on. It addresses the issue, credits the being who got rid of it, and manages to absorb our attention.
It seems the app is afterward up on its messaging of “do good” that we saw in its latest ad featuring amateur Jackie Shroff aftermost week. And, who bigger to “do good” than your customers?
The aftermost time we saw such amusing copywriting from a brand’s advance notification or email newsletters was Zomato. The arch restaurant aggregator and aliment commitment start-up punned on the government’s advertisement to ban the arch Chinese adaptable bold ‘PlayerUnknown’s Battlegrounds’ (‘PUBG’).
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